INTRODUCTION TO THE RECRUITMENT CHATBOT
A recruitment chatbot is a software application designed to mimic human conversations during the recruitment process. The recruitment chatbot uses AI technology, such as NLP (Natural Language Processing), to understand and respond to a person’s message. As per the recent report by Allegis, 58% of candidates were comfortable interacting with AI chatbots during the early stages of the job application process. Chatbots are used in various media formats like
- Website
- SMS
- Social Media Apps like Facebook
- Slack
- ATS (Applicant Tracking Software)
BENEFITS OF USING A CHATBOT IN HIRING
Better Recruiting Outcomes
Chatbots Simplifies the Hiring Process
Chatbots come in handy by collecting various information from candidates using a text conversation rather than asking them to fill out the forms. Employers that use chatbots can save 74% of recruitment efforts, time, and budget. In addition, Chatbots help resolves instant queries and answer FAQs to speed up the recruiting process.
Spend more time with the best candidates
Chatbots will have the ability to provide candidate scores based on the conversation with them. As a result, it will reduce the efforts of the recruiting team to focus on the best candidates and the candidates who can be a future employees of their firm.
Chatbots Improve Employer Branding
Implementing Chatbots in recruitment can enable the organization to be recognized as a reliable company compared to the other competitors. According to LinkedIn reports, organizations who differentiate themselves with a strong employer brand enjoy a 50% lower cost-per-hire and 1-2x faster time to hire.
Automate the Manual Tasks
Resume pre-screening, scheduling interviews, and internal coordination among the team are automated with the help of chatbots. AI-powered chatbots access the recruiter’s calendar to check for their availability and schedule a meeting automatically.
HOW TO USE CHATBOTS IN THE RIGHT WAY
Chatbots still require human touch to work effectively, and if a question is not answerable by the chatbot, it has to move on to a human recruiter to follow up. Track the performance of chatbots to ensure everything is right at your end. Consider the following KPIs
Chat engagement: The number of candidates exchanging messages with a chatbot.
Quality of candidates: The number of qualified candidates recommended by the chatbots
Conversion rate: The percentage of candidates visiting your careers site by the number of candidates converted successfully by logging into the applicant tracking system.
ORGANIZATIONS AND UNIVERSITIES THAT USE CHATBOTS IN THEIR HIRING PROCESS
Sutherland, an IT service provider, built its chatbot where candidates can interact through text messages, email, etc. The chatbot used by Sutherland also provides feedback about the candidate’s experience. For example, if a candidate abandons the application process, the chatbot ascertains the reason and returns the information to the recruiter.
U.S. Army has had a used, Webchat – Sergeant Star bot for over a decade, helping them recruit soldiers and can do the work of more than 50 recruiters at a time.
The U.S. General Services Administration uses the Mrs. Landingham bot that helps new employees with onboarding.
Georgia State University uses the bot Pounce which helps students navigate the application process. Pounce bot works 24 hours a day, carries out the initial parsing of the resumes, and selects the qualified ones for the next stage.
Thus, implementing chatbots in your recruitment process is indispensable for effective and quality hiring.
